As the Editor-in-Chief of our school paper’s organization, it is my initiative to gather more members and encourage more students to engage in writing for the school paper. However, it is within our organization’s knowledge that most students do not give attention to our group and most students look up to us as geeks and bookworms. We want to change this misconception towards our group and we want our group to have an image as cool and adored as those playing in the field and those cheerleaders.
One of my assistants suggested that we have to make a good publicity most especially in the school cafeteria since most people flock the place. She further suggested that custom Koozies could be great eye candies as we would carry them around and place them on the tables. Without any hesitation, we ordered custom made koozies from www.getkoozies.com bearing the logo of our school paper and certain catchy statements.
Our strategy worked like a charm! Carrying our tumblers and drinks all wrapped up with cool custom koozies made us feel like we’re part of the school varsity too. Most important of all, we noticed a significant increase in the number of our applicants and contributors. Thanks to these custom koozies for making us visible in our school!